BC:AC World – Before & After Covid-19 by Pollinate and Social Soup

Company: Pollinate + Social Soup

Content in: English

Pollinate, an independent research consultancy, joined influence agency Social Soup to create BC: AC World – Before & After Covid-19, a series of reports that seek to understand what is happening around Australia during the Coronavirus pandemic and what it means for brands and businesses, organizations and government.

Each week, 1,000 households from the Social Soup community are interviewed through a survey that includes a constant series of questions, enabling continuous monitoring of Australians behavior; as well as questions for in-depth exploration of a specific weekly topic.