Brazilian retailer Magazine Luiza launches digital platform for small businesses and freelancers

Performed by: Magazine Luiza

Country: Brazil

In April 2020, Brazilian retailer Magazine Luiza, also known as Magalu, launched a digital sales hub called ‘Parceiro Magalu’ (Magalu Partner, translated literally). Parceiro Magalu is a free digital sales platform that will help self-employed, micro and small retailers to earn an income during the Covid-19 pandemic.